The Kids Fund
Gardner+Gerrish
The Boston Pops
Children of the World/Boston
WZLX
KISS 108
Gentle Giant
Moving Company
Oxfam America
Susan Reed
music & stories
Bridges&Bows
The Art Connection
Lochridge
Milton Art Center
Swim Across America
Waterhouse
Artwork On Video
Department of Conservation and Recreation
Belmont Day School
Terra Firma
Anglesea II Condominiums
The Kids Fund
Boston Medical Center
TASK
Design Annual Reports
An organization that got it's start
when the Pediatric faculty and staff
at Boston Medical Center quietly donated money and put it in a box for Boston’s neediest children.
The support is simple and direct.
It provides assistance for children’s most basic needs.
NEXT PROJECT
ANNUAL REPORTS
Gardner+Gerrish
Landscape Architects
TASK
Create a visual identity for a landscape architect firm that wanted to emphasize the "architect" part of landscape architect. The logo was created by utilizing"Gs" to create a geometric shape and also incorporated planning diagrams to underscore the significance of the design and planning part of their business.
Projects consisted of Logo, Stationary Package, Report Covers, Job Sheets, Website and various eCards.
NEXT PROJECT
WEBSITE
REPORT COVERS
STATIONARY
eCARDS
The Presidents at Pops
Boston Pops Fundraising Event
TASK
Design a Program Book and Invitation for the 20th year of "Presidents at Pops".
Birthday candles along with platinum colored paper was used to highlight
the 2oth year anniversary theme.
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EVENT COLLATERAL
Children of the World/Boston
Photographic Exhibition
TASK
Create an visual identity for a year long exhibit at the Boston Convention Center. This 8ft wide poster provided information about the work of photographer Randi Freundlich. Children of the World/Boston is
a story, in words and photographs, about children of immigrant families who now live in Boston.
NEXT PROJECT
EXHIBIT POSTER
The Sports Hub 98.5Poster TASKCreate a poster for a Sweepstake that involves selecting a football player as the Quality Player and hopefully win a trip to a Patriots football game. WZLX BeerfestPoster TASKCreate a poster to promote a beer festival sponsored by WZLX. Created while freelancing at Cats Design.
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WZLX BEER FESTIVAL
QUALITY PLAYER
WXKS KISS 108
Sales Department
TASK
Create a Branding Package for
the Sales Department in order
to distinguish itself from the Promotional/Music Departments.
NEXT PROJECT
STATIONARY
Gentle Giant
Moving Company
TASK
Create an eye-catching visual for
a moving company that prides itself on its employees' strength and fitness. The name "Gentle Giant" reflects the owner who is a very tall man with a gentle personality.
Easy-make some larger then life hands and feet.
NEXT PROJECT
GRAPHICS
TRUCK
Oxfam America
TASK
Design an Annual Report for a global organization working to right the
wrongs of poverty, hunger, and injustice. Showcase various regions and their programs set up to deal with the issues that they face.
TASK
Design a template for a semi-annual magazine reporting on Oxfam's
many projects. The template was
then implemented by Oxfam's
in-house department.
NEXT PROJECT
ANNUAL REPORT
MAGAZINE
Susan Reed
music & stories
TASK
Create branding for musician Susan Reed. Susan is a multi-instrumentalist who uses original songs and stories to entertain audiences of all ages on local and
national stages.
Created a joyful, family friendly brochure and identity package. Designed a website reflecting the new visual identity.
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BROCHURE/IDENTITY
WEBSITE
Bridges&Bows
TASK
Create branding for a store where you can rent violins, violas, cellos and and purchase every imaginable necessity for string instruments. So why not create a logo that is formed by the names of everything you will find there.
NEXT PROJECT
IDENTITY
DIRECT MAIL
The Art Connection
TASK
Create branding for a non-profit organization that connects artists
with social service agencies. The artist donate their work to these agencies
who may not otherwise have access
to original art.
To keep cost low everything was
printed one color. To highlight the available artwork that was constantly changing, a series of stickers with different artwork was printed. The stickers could be then placed on the various marketing materials creating
a very flexible collateral package.
NEXT PROJECT
BUSINESS CARDS
STATIONARY
Lochridge Investments
Lochridge Capital
TASK
Developed brochures for both the Investment and Capital Businesses.
Updated collateral.
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BROCHURES
Milton Art Center
TASK
Develop a visual identity for a new
art center. Created a logo to reflect
the various arts that make up
a community center.
Collateral materials included business cards, member cards, building banners, town-wide banners, t-shirts, and promotional postcards.
NEXT PROJECT
IDENTITY
BUILDING GRAPHICS
EVITE/GRAPHICS
POSTER
Swim Across America
Cancer Fundraising
TASK
"Making Waves to Fight Cancer"
Create various fundraising materials for an organization that raises money for cancer research through swim related events.
NEXT PROJECT
GRAPHIC
POSTER
INVITATIONS
INVITATION
Waterhouse
TASK
Create a visual identity for a new store located in the heart of Hingham Square. Captured the sensibility of history and tradition that reflects the curated collection of antiques and art that are sold at the store.
NEXT PROJECT
IDENTITY
SIGNAGE
MISC.
Artwork on Video
TASK
Create branding and packaging for a company that specializes in producing
videos for Fine Artist.
Designed a series of DVDs whose
general purpose is for distribution
to museum and art galleries.
NEXT PROJECT
NORMAN MOONEY
ANKI KING
GABRIEL DELLOSSO
Massachusetts Department
of Environmental Management
TASK
Create Annual Report
Incorporate beautiful postcards that highlight some of the successful conservation projects. The postcards could then be used and sent out to further extend the message of the work being done.
NEXT PROJECT
ANNUAL REPORT
Belmont Day School
View Book
TASK
Design a View Book in the form
of a magazine that gives voice to teachers and students a like.
Design a brochure that highlights Belmont Day School's diversity.
The book was constructed with different colored threads that wove the book together.
NEXT PROJECT
VIEW BOOK
Terra Firma
Department of Conservation
and Recreation
TASK
Design a template for a publication
that provides an overview of landscape preservation practices and strategies,
as well as resources for information and technical assistance. Created for historic commission members, municipal staff, and anyone involved in the stewardship of historic landscapes. Designed the first few publications and then released
to DCR to be produced in-house.
This publication won the 2012 Massachusetts Historical Commission Historic Preservation.
NEXT PROJECT
COVERS
INSIDE SAMPLE
Anglesea II
Condominium Development
TASK
Create a Marketing Package for
a new condominium development. Designed the logo and all the marketing materials.
Used Illustrations by a well known
local artist to capture the feel and
look of the seashore town. Birds
and sea motifs were used to further emphasis the surrounding coastal area.
NEXT PROJECT
MARKETING PACKAGE
IDENTITY
Historic Parkways
of Massachusetts
The Historic Parkways Preservation recognize the parkway’s value as a historic resource and provides a framework for incorporating those values into parkway planning, improvements and maintenance.
Avanti
Hair Salon
A Hair Salon whose owner loved butterflies.
WBZ College Expo
A logo created for a free exposition
on college that was sponsored by
WBZ 1030 NewsRadio for high school students and their parents.
Created while freelancing at Cats Design.
Belmont Library Foundation
The Belmont Library Foundation
exists to promote the construction
and endowment of a new public
library in Belmont.
The logo is meant to evoke information and knowledge floating out from
the library.
Gardner+ Gerrish
Landscape Architects
Create a visual identity for a
landscape architect firm that
wanted to emphasis the "architect"
part of landscape architect.
The logo was created by utilizing
"Gs" to create a geometric shape and also incorporated planning diagrams to underscore the significance
of the design and planning part
of their business.
Preservation Mass
The Old Becomes New Again
A non-profit organization that actively promotes the preservation of historic buildings and landscapes dedicated to preserving the Commonwealth's historic and cultural heritage.
The logo contains an O that is pieced together while the N is completely formed. The idea of putting back the pieces to become new again. The collateral is designed incorporating images of various successful projects.
LOGO
COLLATERAL
The Peters Group
Financial Advisors
Knowledge, Resources and Experiences; the three ingredients
that this financial advising group
brings to physicians, business owners and wealthy individuals. Working
to create financial freedom with
their comprehensive and unique
financial plans.
Created while freelancing at Cats Design.
Puppets at Night
Puppets Showplace Theatre
The logo is a shadow puppet shaped like a bird. Created for puppets shows whose audience are adults.
Change Initiative
Oxfam America
An organization for college students who want to create positive social change. CHANGE members bring Oxfam campaigns onto their campuses.
The Campbell School
Preschool
Reach for the stars--a goal taught at a very early age at The Campbell School.
Created signage and collateral materials.
GHABAI LAW GROUP
Ghabai Law Group LLC is a law firm located in Boston’s Financial District whose mission is to deliver sophisticated counsel – with the personal service and responsiveness
of a small boutique firm.
Milton Art Center
A logo formed by four A's. This represents the many different types
of Art which come together in one place to form a community of Artist.
Art in the Window
Milton Art Center
A town-wide art show created
to display children’s artwork in participating businesses in the town
of Milton. The logo is shaped like the typical storefront window in Milton.
The program now in its 4th year has grown to include outdoor spaces throughout the town as well.
Katie & John
The bride wanted an organically styled logo to go with their country-rustic theme.
The Art Connection
A non-profit organization that connects social service agencies to artist. These artist donate their art to these institutions which otherwise not have any access
to fine art.
Whether you’re embarking on
a special project, or exploring an entirely new brand identity, our journey will begin with a thorough understanding of what you need
to accomplish.
From there, our design expertise will guide you down a path of creative options until we arrive
at the solution that truly meets your needs and realizes your vision.
Bring your vision to life with inspired design
My name is Erin Donnellan and I am an independent graphic designer specializing in the development and production
of unified brand identities and distinctive print materials including collateral pieces, annual reports, product packaging and direct mail. My client list spans organizations both big
and small, across a variety of sectors including education, civic, transportation, media, non-profit, and retail.
Here is a link to my paintings: